Eminem is the Real Slim Shady in Legal Battle with Audi over “Lose Yourself” Ad

In February, during the Super Bowl, Chrysler aired its new advertising campaign for the 200 featuring the slogan “Imported from Detroit”. The commercial, which showed famous rapper Eminem driving around the Motor City under the sounds of his hit song “Lose Yourself”, won 5 awards at Cannes.
Three months later, Audi aired a TV ad in Germany about the 2012 A6 Avant. It featured a man driving around a German city -much like Eminem did- with a background music that sounded far too similar to the “Lose Yourself” hit.
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Marchionne Merges Fiat and Chrysler Group Management Teams

Sergio Marchionne, the CEO of Fiat and Chrysler, has announced the unification of the two automakers’ management teams in one, smaller unit. As Fiat said in a statement, from September 1, the group will have four regional managers for both companies’ operations in Europe, Asia, North America and South America.
These regional chiefs, along with Marchionne himself, and other 17 managers will form a “group executive council". Not surprisingly, Fiat execs dominate the new consolidated management team, with 14 people sourced from the Italian-based carmaker and only five from Chrysler.
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U.S. Administration Reduces 2025 CAFE Target to 54.5MPG, Gains Support from 5 Automakers

The Obama administration has, according to White House sources who wish to remain anonymous, the support of no less than five big automakers in its bid to reduce Corporate Average Fuel Economy (CAFE) and CO2 emissions in the US until 2025.
The five major manufactures that will support the new CAFE target are, according to the aforementioned sources, General Motors, Ford, Chrysler, Honda and Hyundai.
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Rumors: Maserati to Show Jeep-Based SUV Concept in Frankfurt, Preparing Chrysler-Based Sports Sedans

The Fiat Group is getting ready to take its alliance with Chrysler to the next level with the presentation of three new models including an SUV and two luxury sports sedans, all using key technology and components from the Chrysler Group's lineup, according to a report from Autonews.
First up is the long-rumored Maserati SUV model, which is said to be previewed by a concept study (not to be confused with the independent design rendering by Andrey Trofimchuk that is pictured in this article) at the upcoming 2011 Frankfurt Motor Show in September, before landing in showrooms in 2013.
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The Price of Saving Two of America’s Big Three? $14 Billion, but it Could have Been Worse

Here’s a fun little activity for our readership: check out the U.S. National Debt Clock website and take a gander at the figure under, “U.S. National Debt”.
That number is a little over US$14 trillion (€9.67 trillion), and is probably one of the reasons President Obama is having trouble sleeping at night. Around 0.1% of that is the loss the U.S. Treasury suffered by bailing out two of America’s big three automakers: General Motors and Chrysler.
At the height of the Global Financial Crisis in 2008, the U.S. government spent $80 billion (€55.2 billion) to save the auto-industry. Of that amount, US$14.6 billion (€10.08 billion) has been lost, never to be reclaimed. It comes as sobering news given the current state of the U.S.’s ever-growing national debt.
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Michigan Representatives Say 56 mpg Target Will Lead to Unemployment, Urge President Obama to Reconsider

Two Democrat Senators, Carl Levin and Debbie Stabenow, along with 14 House members from Michigan disputed President Obama’s informally proposed 56 mpg target for 2025 in a direct letter that predicts a loss of many American jobs if it comes into effect.
"We are deeply concerned that the administration's `starting' proposal of a five percent annual increase for cars and light trucks -- to reach a goal of 56.2 miles per gallon in 2025 -- is overly aggressive and not reasonable feasible," the 16 Michigan representatives said in their message to the President.
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Report: More American Car Buyers Opting for 4-Cylinder Over V6 and V8 Engines

Once upon a time, in the land of the free and the home of the brave, most consumers liked their cars with six- or eight-cylinder engines. Blame the rising costs of fuels or advances in technology, but now, American buyers are turning to smaller 4-cylinder units in increasing numbers.
According to a report from IHS Automotive, in the first half of the year, more than 43% of the light vehicles sold in the US were equipped with four-cylinder engines, compared to just 30% five years ago.
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Shocker! Chrysler Bringing Home More Bacon than Fiat...

Two years ago, Chrysler was saved from oblivion when the federal government provided a $15 billion bailout and orchestrated a rescue plan that gave the Fiat Group the management control of the company.
Last week, the Italian automaker raised its share in Chrysler beyond 50% for the first time, to 53.5%.So Fiat saved Chrysler in 2009, right? Well, yes, but 2011 is another story altogether.
You see, Chrysler’s US sales increased by 21% in the first six months of the year, whereas Fiat’s European deliveries dropped 12.7% in the same period. But that's only half the story. With the exception of the Maserati and Ferrari brands, the Chrysler Group will contribute to the alliance €155 million for June alone, while Fiat €175 million for the past three months.
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Stretch it Real Good: 2011 Chrysler 300 gets into the Limo Business

Even though Chrysler’s new 300 is being marketed as a more elegant and mature proposal than its predecessor, that doesn’t mean it won’t garner the same amount of attention from extreme tuners, rappers, professional athletes and of course, your occasional limo builder, as the previous model did.
Only a few months after it hit U.S. showrooms, and we have if not the first, at least one of the first stretch limousine transformation of the 2011 Chrysler 300.
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Fiat Completes Purchase of Chrysler from U.S. and Canadian Governments, US Taxpayers Lose $1.3 Billion

The Fiat Group today purchased the remaining Chrysler LLC shares held by the U.S. and Canadian governments. The Italian company acquired a 1.5% fully diluted stake in Chrysler Group LLC from Canada for US$125 million, and a 6% stake from the United States Department of the Treasury for a price of US$ 500 million.
After acquiring the shares in the two separate deals, the Fiat Group now controls a 53.5% fully diluted equity interest in Chrysler LLC.
Upon the completion of the deal, U.S. Assistant Secretary for Financial Stability Tim Massad released this statement:
“With today's closing, the US government has exited its investment in Chrysler at least six years earlier than expected. This is a major accomplishment and further evidence of the success of the Administration’s actions to assist the US auto industry, which helped save a million jobs during the worst economic crisis since the Great Depression.”
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Chrysler Suspends Workers Caught on Camera Misbehaving

Chrysler announced on Tuesday that it suspended nine workers from its Trenton Engine Plant without pay after FOX aired a report showing them drinking and smoking during lunch break.
It all started when big brother FOX 2 reporter Rob Wolchek received two separate calls from colleagues of the aforementioned workers claiming that they no longer wanted to work with people behaving in such a dangerous manner.
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Chrysler Surpasses Ford as Canada’s Biggest Seller of Light Trucks

Canada’s economy seems unaffected by most of the Western World’s woes, where markets are struggling and unemployment is booming. In fact, Canada’s economy is growing and as a result, unemployment is falling and people are getting jobs. Therefore, they have money to buy cars, or light trucks, pickups and SUVs. Read more »Source URL: https://juffryjeanses.blogspot.com/search/label/Chrysler
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Oops! They Did it Again: Alfa Romeo’s Return to the US Delayed Until 2013

It’s 2003, 2004, 2006 – you get the idea- happening all over again; Alfa Romeo’s return to the US market has been delayed and will not happen in 2012 as was the most recent plan. Instead, Fiat Group and Chrysler LLC CEO, Sergio Marchionne, has pushed the Italian brand’s arrival back for another year, or so until he announces another delay. Read more »Source URL: https://juffryjeanses.blogspot.com/search/label/Chrysler
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US Government offers Concessions to Detroit Big 3's Trucks Models

According to a report from The Wall Street Journal, the US government is willing to allow carmakers to lower the Corporate Average Fuel Economy (CAFÉ) of their future trucks and SUVs at a slower rate than normal cars.
In return, the Obama administration wants to reach a deal by early next week that will allow the government to improve mileage standards from today’s target of 35.5 mpg (6.6 lt/100 km) by 2016 to 56 mpg (4.2 lt/100 km) by 2025 for both cars and light trucks, leaving the automakers a longer period of time to bring their large trucks, pickups and SUVs in line.
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Chrysler Announces Prices on New 2012 SRT8 Models Including the 300, Charger, Grand Cherokee and Challenger

The Chrysler Group’s newly formed Street and Racing Technology (SRT) brand has released pricing on its latest crop of models, which include the 2012 Chrysler 300 SRT8, the 2012 Dodge Charger SRT8, the 2012 Dodge Challenger SRT8 392 and the 2012 Jeep Grand Cherokee SRT8.
Prices together with an $825 destination fee start at $47,995 for the Chrysler 300 SRT8, $46,660 for the Dodge Charger SRT8, $44,077 for the Challenger SRT8 and $55,295 for the Jeep Grand Cherokee SRT8.
All four SRT8 models are powered by the Chrysler Group’s new 6.4-liter HEMI V8 with Fuel Saver Technology that cranks out 470 horsepower (351kW) and 470 lb-ft (637Nm) of peak torque (465 lb.-ft. / 630 Nm in the Grand Cherokee SRT8).
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Chrysler Recalls 243,000 Ram Pickup Trucks over Steering Flaw

Chrysler’s Ram brand has notified the National Highway Traffic Safety Association that it is recalling 242,780 pickup trucks over a steering failure that could lead to “a loss of directional stability”.
The safety agency reported that the left tie rod ball may fracture during low speed parking maneuvers when the driver is making a sudden turn. This could lead to the loss of directional stability in the left front wheel.
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Fiat and Chrysler to get a Single Management Team

Fiat SpA and Chrysler Group LLC will soon have a single management structure according to the CEO of both companies, Sergio Marchionne. The Bloomberg financial news agency reports that Marchionne told to journalists in Zurich that he intends to implement his unified management team “pretty quickly”, though he declined to specify a date. Read more »Source URL: https://juffryjeanses.blogspot.com/search/label/Chrysler
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Mercedes-Benz Tops Secret Shopper Study of U.S. Dealers, Lincoln Places Last in Luxury Segment

Mercedes-Benz dealers were number one for customer treatment in the US according to an independent study by survey company Pied Piper. The California-based company hired 3,524 “secret shoppers” and sent them to US dealerships in order to determine how their salesmen were performing in anything from explaining a car’s features to closing a deal.
This is the third year in a row that Mercedes-Benz, which looks set to top the sales charts this year in the luxury segment, has topped Pied Piper’s study.
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Pickup Trucks Inventories Rising, Manufacturers are Worried

It seems like US carmakers are beginning to worry about the rising inventory of their big pickup trucks. For example, General Motors has an inventory of 122 days (or 4 months) of its Chevy Silverado and GMC Sierra according to a report from Reuters, or 50% higher than the typical industry inventory of 80 days.
But GM isn’t the only automaker in distress. Chrysler, Toyota and Ford also are behind their projected sales, with 93 days inventory for the first two makers and 79 days for the third respectively.
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Redesigned Chrysler Grand Voyager MPV Reaches UK Shores

Chrysler’s facelifted for the 2011 model year Town & Country has arrived in Britain as the revised Grand Voyager. Different name aside, the UK market model features the same styling revisions as its American counterpart, including a redesigned nose, LED tail lamps, new rear bumper and revised tailgate on the outside, and a restyled dashboard and steering wheel on the inside.
However, instead of the new 283HP 3.6-liter Pentastar V6, the Grand Voyager is offered exclusively with 2.8-litre CRD diesel engine producing 161bhp at 3800rpm and 265lb ft of torque.
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